WHAT IS SEO AND WHY YOUR BUSINESS NEEDS IT

What is SEO and Why Your Business Needs It

Search Engine Optimization (SEO) is the process of optimizing your website to improve its ranking on search engine results pages (SERPs) organically. Unlike Search Engine Marketing (SEM), SEO does not rely on paid ads but focuses on enhancing the quality and relevance of your site’s content to make it more visible to search engines like Google

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